- How to Self Publish a Book.
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This is not something you want to pinch pennies on. Personally, I hired Happy Self Publishing to create my cover. Their name kept coming up in writing communities, so I gave them a try. I was not disappointed. They struck a good balance of professionalism, quality, and price. When I hired Happy Self Publishing , they sent me a questionnaire to gather my book information title, subtitle, description, etc. I filled out the questionnaire, gave the designer my directions, and submitted samples of covers I liked.
To prevent this, you need to format your book — specifically, you need to format and save your book in a Kindle-friendly file-type like. This way your book will look good in all Kindle devices. You just copy and paste your chapters into it, change the formatting as desired, and export. Happy Self Publishing , the company I used for my cover, also provides an affordable formatting service, or you can find hundreds of freelancers on Upwork who can do it for you.
See how I use the bullet points to foster curiosity rather than give away the main points of the book? Giving the reason away would defeat the need for the reader to purchase the book. Instead, I trigger curiosity by leaving it open. If you want to learn more about writing persuasive descriptions, the following resources helped me a lot while writing mine:.
Instead, you want to have a plan in place and have your marketing materials prepared weeks before you hit publish. Ensure they understand what it means to be a member of your street team:. For the number of reviews you want, double that number of people on your street team, because chances are only half of them will actually review your book. Up to this point, I had been keeping my list engaged by sending Monday Motivation emails every week, as well as an update every time I published a new blog post. Stay tuned. Just make them aware the book is coming. You need to create a schedule so you know exactly which promotion happens when, and what actions you should take each day.
For the promotional articles, I also prepared a few new incentives geared toward promoting the book:. But the launch process is a bit more involved than just clicking a publish button, and it starts much earlier than your official launch. Feel free to copy it, tweak it, and use it as your own. Four weeks ahead of your official launch, you want to send your subscribers free samples. Send them one free sample each week. You can choose to share any chapter you wish. The launch date for my new book, You 2. Because my primary goal is to get you to read the book and use it to change your life.
How Much Does it Cost to Publish a Book?
That matters to me more than money. You should publish it one week in advance. Amazon allows you to use up to seven keywords to help readers find your books. You want to match your keywords with the terms readers will typically type into the search box. After you publish your book, browse books that are similar to yours and see which categories they are in. Then contact Amazon and request to have your book added to those categories. It looks at the number of copies sold.
You can also give your subscribers an incentive to purchase early — before you raise the price. The moment your book goes live, you should send an email to your street team asking them to leave their reviews.
How to Self Publish a Book | Steps to Self Publishing | Design
And this is important: You should ask them to download the book from Amazon first, and then write their reviews. I found these sites from a list compiled by Dave Chesson at Kindlepreneur. You might even lose some money. During launch week, you should promote your book hard. We all make mistakes.
At this point, I care about getting the book in as many hands as possible over making money. The book tells the story of how I transformed my life and how you can too. See, before I reached my dream of becoming an author, my life was headed in the wrong direction. I was addicted to drugs and alcohol, working a dead-end job, and had no hope in sight. I try my best to share the message without the typical theme of most self-help books that are often judgmental and critical. I wrote this book to share ideas to inspire you to change, not to shove inspiration down your throat.
To get the message out there. But you should keep your momentum going longer than the first week. During the weeks following the launch, you should continue engaging your list and keep spreading the message about your book to new readers. If I kept sales going at this price, my royalties would continue to stay low.
After publishing your book, you should continue publishing articles with links back to your sign-up form. Every new subscriber is a new potential buyer.
Set up a welcoming autoresponder sequence that gives subscribers your incentive and then pitch your book to them. I wrote a total of 30 posts for 30 days on Medium to promote the book, and this added more sales during the first month of my launch. I highly recommend you use it.
Select the book you wish to advertise. I added 1, keywords — the maximum amount allowed per ad — and set the bid at 10 cents. You can click into the campaign itself to see these same metrics for individual keywords. Use those metrics to adjust your campaign. For instance, when you see a specific keyword is costing you more than it earns, you can pause that keyword. Once you see how your keywords are performing, you can expand your campaign reach in the following ways:.
Back to Top. I only had subscribers when I launched my first book. The Self-publishing Process with Design. Step 1. Then, from these concepts, you choose your book's cover. Step 2. You approve the edits and make any revisions.
How To Self-Publish Your Book In Today’s Electronic World
Step 3. Choose a page layout from samples we design specially for you. No templates! Your pages will look unique and beautiful. Step 4. After typesetting, Design will proof your book carefully to identify those pesky errors that almost got away. Step 5. Print on demand? Offset printing? We'll help you make some decisions about printing and distribution when planning out your project, and in Step 5, make sure your files are perfect for uploading, and format your eBook too. Step 6. Strategize with our marketing experts to meet your sales goals. Most services can be completed in 2—3 weeks; we double up on some steps to save time.
How to Validate Your Book Idea (Before You’ve Written a Single Word)
With necessary pauses along the way to review, reflect and revise, most books are completed in 90 days. If you need faster service, just ask! Before You Start: Plan! Begin with the end in mind. Ask yourself: Who are my readers?
Where will they buy my book? What does my book look like?